Very interesting infographic on the change in social networking over the last couple of years. But I’m puzzled by the statistic under the the yearly growth circles – “80% of the social community’s engagement with content now happens somewhere other than the site on which content originated.” It appears to relate to the three following pie charts, but the numbers don’t match up. Still, even if only 66% of engagement happens off-site, that’s still very significant.
via flowtown.com
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